With the help of LinkedIn Sales Navigator, sales representatives build better pipelines that ultimately lead to better sales. LinkedIn has been designed in a way that markets your brand and increases your reach to the audience. And with the help of LinkedIn’s Sales Navigator, sales representatives are building better pipelines that ultimately lead to higher sales.īut what really is a Sales Navigator? And how do you use it the right way? Studies show that 94% of B2B marketers use LinkedIn to distribute their content. LinkedIn is playing a revolutionary role in B2B marketing. Hence, there can practically be no question about its effectiveness. This is, in fact, 3 times or 277% higher than both Facebook (0.77%) and Twitter (0.69%). According to, LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%. LinkedIn has been quite a popular choice for marketers as well as sales organizations. It consists of around 690 million users, with more and more organizations using LinkedIn marketing to network, connect, and sell every day. Over 30 million companies use this platform for business.

LinkedIn positioned itself as a distinct social networking site for recruiting top talents.

And that’s exactly why you need to know how to make the most out of this platform using its Sales Navigator. LinkedIn’s professional data holds immense value.

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